This AP Party thing appears to really be happening, since I've now written my second post for Bloguin's new pop culture site.
Since watching GoDaddy's new ad featuring Jean-Claude Van Damme, I haven't been able to stop thinking about it. (Perhaps I need a bigger life with more hobbies.) I've seen it at least a dozen times and told several friends they must watch it for themselves.
Usually, when something like this happens, I'm grateful for a blog so I have an outlet to pin my thoughts down. This time, of course, I'm extremely fortunate to have another site that's actually interested in those kinds of musings. I wrote about the ad in my latest post for The AP Party:
My friend A. asked, "How over JCVD doing the splits is everyone in the world by now?" after I compelled her to watch the ad. Perhaps it was a predictable move, capitalizing on an image that's played out. But you can't have Van Damme in a commercial and not have him do the splits, right? Having him roundhouse-kick a bag of flour wouldn't convey the right message. Maybe Van Damme beating and kneading the flour could have been done. However, that would've missed the point of this story.
I suppose there's one school of thought that says I'm helping GoDaddy by basically providing free advertising for them. But hey, they made a great commercial and I'm happy to celebrate it. Apparently, I'm a soft touch for ads lately, since I also love Bud Light's "Quinoa" ad.
I'm suddenly thinking of Bill Hicks' infamous bit, "By the way, if anybody here is in advertising or marketing, kill yourself. You're the ruiner of all things good. Seriously." I feel like I'm letting him down. Or maybe Bill would've come around. Doubtful, but maybe.
Please follow @TheAPparty on Twitter, if you're interested. (Can you imagine what Bill Hicks would've thought of the internet and social media? Oh, man.)